Aug 20, 2025
In this episode of The Potentializer Podcast, Lance Edwards sits
down with Bart Merrell—international entrepreneur, author, and the
“Side Hustle Samurai.” Bart is on a mission to help people create
financial security by monetizing what they already know, already
do, and already love.
From growing up on a pig farm in New Mexico, to DJing as a teen, to
bungee-jumping in Japan, Bart has turned life’s opportunities (and
even its setbacks—including the amputation of his leg) into income
streams. His philosophy is simple but powerful: when life gives you
lemons, build a lemonade stand and sell the stuff.
In this conversation, Bart and Lance explore: